Rapha + Shrimps
An ode to originality: embarking on an adventure into a new boundary-blurring aesthetic under the Italian sun.
A PERFECT DAY
It was a bright, beautiful morning as three friends decided it was the perfect day for a sunny adventure around the lapping shores and surrounding hills of Lake Garda. With picnic baskets full to the brim, they set off on their bikes along the scenic paths in excited anticipation for the day ahead.
Before they knew it, it was time for lunch. They laid down their chequered blanket and unpacked the delights they had prepared. There was cheese and wine, cakes and fresh berries. Spying a secluded beach across the lake, they made their way to its crystal clear waters and cooled off in the shallows as the sun slowly began to dip in the sky.
As they made their way back home, they passed a picturesque outdoor café and couldn’t resist a final stop for Aperol spritz and ice cream. They rested their bikes beside the lake and clinked their glasses to the end of an unforgettable day.
A collection that’s just as surprising as it sounds – we’ve teamed up with British fashion brand Shrimps for a one-of-a-kind collaboration. For a sport that can feel so steeped in rules, we thought it was high-time to blur some boundaries and redefine what it means to be a cyclist. Combining Shrimps’ signature playful patterns and whimsical designs with our product innovation and off-bike stylings, we’ve created a boundary-blurring aesthetic for those unafraid to stand out. Experimental but wearable, elevated but casual - this collection bridges the gap between fashion and cycling.